The iPhone 4 – New Features, New Design, Brand New All in One Gadget

The new iPhone is finally here. More technology packed then ever before, it sets new benchmarks for other mobile phones manufacturers that have been overwhelmed by the success of Apple's iPhone.

But I guess you're more interested in the features of then new phone rather than the impact it has on the business world so let me share with you the novelties it brings along.

Design:

The new iPhone is thinner, sleeker and better looking then its predecessors. The stainless steel looks good and refined giving it a more futuristic look. The metal buttons add to the overall feel of sturdiness without dramatically increasing the weight. It is heavier then the iPhone 3GS by only 0.1 ounces and it feels great in the hand.

Technology:

But the most obvious improvement is by far the new screen. The "Retina" is a 3.5 inch display which looks absolutely superb, mainly because its pixels are only 78 micrometers wide. It has four times more pixels then the previous version and it is by far the best display I have ever seen on a handheld device. The zoom is flawless and not a single bit of detail is lost in the process.

The "camera system" (as Steve Jobs called it) is comprised of a 5MP capturing device on the back and a VGA one on the front. The image can be shifted between cameras at any time during a video call. Apple calls this "Face Time" and although it has been praised by company officials it is pretty hard to believe it will revolutionize mobile communications or set a trend for other manufacturers to follow. It is undetected a clever feature but it is overshadowed by other technological marvels such as the flawless screen.

iMovie:

iMovie is an app that allows complex video editing like nothing I have seen before on a mobile phone. You can trim out a section of a movie, add a musical soundtrack to any clip, insert pictures in movies and many more. It costs $ 4.99 in the Apple applications store but it is really worth the money.

Conclusion:

The iPhone 4 is a great device with major improvements from the previous versions. Technology packed but also a looker it will unduly become a favorite among geeks and fashion savvy teens alike. A true all in one that certainly describes your attention.

Technical Writing – How to Write Project Justification Documents

As part of building the overall project scope a technical author will first need to lay out the justification documentation. This document which can also be considered a “business case” lays out the fundamental reasons for implementing the project. Here’s a simple guide on creating a project justification.

State the Problem

Businesses don’t carry out projects for fun; they perform them in order to solve a specific issue or issues. You need to describe the problem clearly and accurately at the start of your document so that you can then present the solution to that problem.

For example if you intend to implement a new HRMS (Human Resource Management System) your problem may be; “The HR team currently spends nearly 80% of its time on non-productive administrative tasks, reducing the effectiveness of the function dramatically.”

State the Solution

This should be a simple statement to define your project. This enables your reader to understand what it is you’re proposing.

“We intend to implement an automated HRMS system to reduce manual administration by half.”

Supply Supporting Information

The problem and solution aren’t going to justify your project to the stakeholders and decision makers, so you need to provide the right level of information to enable them to support your recommendation.

Examples of the kind of information you should use:

  • Market Demand – Not always the strongest argument, but if you can show that all your competitors are implementing similar systems, it certainly suggests that it may be worth considering in your organisation.
  • Business Need – In this example the business need is clear, the HR team are spending the majority of their work time on non-specialist tasks and that costs money.
  • Customer Demands - what is it that your customers are screaming out for? Don’t forget to include internal customers as well as external ones.
  • Technological Progression – what’s going on in the world around you, is there are compelling case to be told in terms of the way IT and systems are developing?
  • Legal – Don’t forget the all important obligation to the law, if you can show that your project brings compliance or makes it easier to comply with those requirements you have a stronger case.

Writing a business case or project justification is an essential part of the larger project scoping process. Ideally you should write this early in the lifecycle of your project to help you obtain funding and support. You will also then be able to clearly identify the objectives of your task so that team members have a clear message to take away.

Fast Food, Slow Death?

The all too familiar story: no time to cook, kids are late for soccer practice and McDonald's is on the way. Since it will not take more than a few minutes to shoot through the drive through we'll do the fast food stop. Or all too familiar story number 2: lunch hour at work and I need to pick up my dry cleaning, fill a prescription, and take the car to get gas and find time to eat. Sure enough Taco Bell is on the way and they have a drive through as well. These real life situations play out for all of us, millions of us, everyday. Since time has become one of our most precious commodities the sacrifice we make is often in our diet.

And yet it does not need to be this way. By following a few healthy practices you can still go to your favorite fast food chain and, 30 years from now, live to tell about it. The key is knowing what to select from the menu and balancing that meal with the rest of the day's food intake.

Choose Your Menu Items With Care

Choose a main dish item that is low in fat. As an example, when faced with the choice of a bacon cheeseburger or a regular hamburger, the regular hamburger wins every time. In the battle of the regular hamburger or the grilled chicken breast sandwich the chicken wins hands down. Why? Here's an example:

Wendy's Ultimate Chicken Grill Sandwich has 360 calories, 7 grams of fat, and 0 trans fat. Compare that to the Wendy's Big Bacon Classic which has 580 calories, 29 grams of fat and 1.5 grams of trans fat. Put either choice with a medium fry and you have added another 440 calories and another 21 grams of fat. Choose, instead, the Baked Potato with Sour Cream and Chive and you add 320 calories and 4 grams of fat – a better choice indeed.

Choose side salads and salad bar vegetables as these provide extra vitamins and add dietary fiber. In addition they fill you up without adding lots of extra calories. Be sure to use low fat or non-fat dressing or better yet, a simple vinaigrette dressing. More dietary fiber can be found in the choice of whole wheat or whole grain buns and rolls.

If your sweet tooth kicks in have fresh fruit or frozen yogurt. Or go for the reduced fat ice cream versus the shake. Again an example, this time from McDonald's: 16 oz. Triple Thick Vanilla Shake has 550 calories and 13 grams of fat. The Vanilla Reduced Fat Ice Cream Cone has 150 calories and only 3.5 grams of fat. Granted the lower calories alternative is not as decadent but it also will not clog your arteries by increasing your cholesterol intake and it will satisfy the sugar craving.

Watch Your Portion Size

Portion control is also a key element to successful fast food dining. Although many restaurants have discontinued the super size trend, most portions are simply more than we need to consume. These large portions look like real value when viewed in the monetary sense but when measured by way of their contribution to weight gain and its complications they are simply not worth it.

Choose the smallest size possible especially if you are having hamburgers or fried foods.

Share large or high items with someone else.

Eat half your order and take the rest home. Yes, I know we are provided to clean our plates because there are children starving in China. At least that's what many mothers over the years have been heard to say. The fact is being a member of the Clean Plate Club will also get you entry into the Fat Club, the High Cholesterol Club, and if your really fortify the Heart Disease Club.

Remember These 3 Key Points

1. Reduce total fat, saturated fat, trans fat, cholesterol, and sodium.
2. Increase intake of whole grains
3. Eat more fruits and vegetables

Fast food is one of the great innovations of the 20th century. Here in the 21st century we need to manage how we take advantage of its limitless access. To do so will maintain a balance between food as satisfying fuel that keeps our human engine running and toxic waste that will eventually lead to shorten life spans.

Why Search Engine Optimization Is Necessary

When you search for a certain something on a search engine it opens up a number of pages containing possible answers for your search. These answers are your search results and the pages which contain these are the SERP or Search Engine Result Pages. Now, consider the many times that you have probably used a search engine, and the many results which each of these searches have raked up. If you think about it closely you will probably discover that out of all those million SERPs that you have opened up through your searches each time you have probably visited at the very most the first 3 pages of results, the rest you have ignored like they didn 't even exist.

As the owner of a website being thus ignored by visitors and sidelined by search engines has probably kept you up nights wondering exactly how you might better the position of your site. Well the answer is simple; through SEO.

SEO, or Search Engine Optimization refers to a process by means of which a website earns high ranking among the search results, gets a coveted place on the SERP and therey pulls in a large chunk of unique visitors.

Who needs SEO?

Websites can broadly be classified into 4 different types:

Personal sites

Corporate Sites

Sites providing information

E-commerce sites

As is obvious the first two types of websites can hold their own without using SEO. That is because they are target group is in itself a niche and it does not want or need audiences beyond that niche. However, that can not be said for the last two types of websites. If you build a site primarily to circulate information or for commercial use then you would definitely need unique visitors, these may be found only by means of good ranking on SERPs and therefore by means of SEO.

Another important consideration, while on the topic of content, is keywords. Your keywords are words or phrases which summarize or represent the main topic or subject of your site, when a search engine scans the body of your websites text it picks up these repeating words and match them with the words being searched if they match then you get a high ranking.

When selecting your keywords make sure you choose words which are most likely to be used by users searching for a site like yours or subjects covered by your site. After you have selected them sprinkle them abundantly within the text of your site. However be careful that you do not unnecessarily stuff them at inappropriate junctures cause that might attract criticism or even a penalty. Your keyword density per page can be anywhere between 5-15%, depending on of course how skillfully you may choose to repeat them. Make sure that you use your key words / phrases freely in the first two paragraphs of the text. Also, remember to include them in the concluding line of your text. But most importantly use them in your anchor text, certain Search Engines like Google put a lot of importance on the anchor text of your inbound links.

Judge for yourself

Here are the reasons we think optimization is a must, you decide for yourself.

More than 80% of net-users find websites by means of search engines.

90% of these users do not bother to check beyond the first 30 results.

75% of those using search engines intend to buy a product or service.

Professional SEO is twice as effective as all other internet marketing methods and 8 times more effective than banner advertisements.